SEO report of swindonwatersports.com

Redirected to www.swindonwatersports.co.uk/

Swindon Watersports | Watersport, Adventure Sport & Kayak Supplies

www.swindonwatersports.co.uk/

Watersport, Adventure Sport & Kayak Supplies from Swindon Watersports. We stock a range of buoyancy aids, kayak & canoe accessories, wetsuits & ...


 Tasks

  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.
  • Try to make your site load faster.

 SEO

URL

Domain : www.swindonwatersports.co.uk/

Character length : 29

Title
Swindon Watersports | Watersport, Adventure Sport & Kayak Supplies
Description
Watersport, Adventure Sport & Kayak Supplies from Swindon Watersports. We stock a range of buoyancy aids, kayak & canoe accessories, wetsuits & clothing.
Keywords (meta keywords)
Watersports, Adventure sports, Kayak supplies, Canoe supplies,

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://swindonwatersports.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /*uid=
  • /*function=CART
  • /*function=cart
  • /*function=CHECKOUT
  • /*function=checkout
  • /*function=SEARCH
  • /*function=search
  • /*function=CHECKOUTFIELDS
  • /*function=checkoutfields
  • /*function=WEBPAGE
  • /*function=webpage
  • /*function=DISPLAYCAT
  • /*function=displaycat
  • /*function=EMAILTOFRIEND
  • /*function=emailtofriend
  • /*function=CUSTOMERREVIEW
  • /*function=customerreview
  • /*function=PAYMENTCOMPLETE
  • /*function=paymentcomplete
  • /*function=TERMS
  • /*function=terms
  • /*function=IFRAME
  • /*function=iframe
  • /*function=*404*
  • /paymentgateways/out.asp
  • /*?404*
  • /*wp-admin*


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
Swindon Watersports | Watersport, Adventure Sport & Kayak Supplies

Character length : 66

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 9%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
100000
Heading structure in the source code
  • <H1> ( Excludes Paddles and Kayaks ) Watersport, Adventure Sport & Kayak Supplies From Swindon Watersports
Word cloud
  • canoe8
  • kayak7
  • kit6
  • accessories6
  • kayaks5
  • watersports4
  • swindon4
  • waterproof4
  • storage4
  • supplies3
  • mon3
  • paddles3
  • items3
  • sale2
  • clearance2
  • peak2
  • drybags2
  • gizmos2
  • spare2
  • top2
  • sit2
  • fishing2
  • slalom2
  • parts2
  • gadgets2
  • twine2
  • appointment2
  • open2
  • warehouse2
  • fri2
  • online2
  • only2
  • books2
  • cord2
  • glass2
  • fibre2
  • resin2
  • rope2
  • shock2
  • sailing2
  • polyhemp2
  • buoyancy2
  • deals2
  • pfds2
  • lifejackets2
  • spraytops2
  • cags2
  • canoes2
  • categories2
  • conditions2
  • transport2
  • terms2
  • inflatable2
  • delivery2
  • package2
  • dry2
  • aids2
  • hands2
  • covers2
  • helmets2
Keyword matrix
wordtitledescriptionsheading
canoe
kayak
kit
accessories
kayaks
watersports
Two Word cloud
  • kayak canoe3
  • swindon watersports3
  • shock cord2
  • canoe slalom2
  • resin supplies2
  • accessories fibre2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 32 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>1
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>1
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
7,504 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
103
Number of source domains
7
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.swindonwatersports.co.uk/.. /showdata-loadmore.min.js
  • http://www.swindonwatersports.co.uk/.. /showdata-thumbnailhover.js
List of render blocking css files
  • http://www.swindonwatersports.co.uk/.. /all.min.css
  • https://cdn.ekmsecure.com/font-awesome/latest/fa-safe.css
  • http://www.swindonwatersports.co.uk/.. /showdata-loadmore.min.css
  • http://www.swindonwatersports.co.uk/.. /showdata-thumbnailhover.css
  • http://www.swindonwatersports.co.uk/ekmps/css/productimagebadge.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.swindonwatersports.co.uk/ekmps/shops/cameronsports1/resources/Other/jlsMiniFader.min.js
  • http://www.swindonwatersports.co.uk/ekmps/scripts/softcart.min.js?_=10
  • http://www.swindonwatersports.co.uk/ekmps/scripts/historytracker.js
  • http://www.swindonwatersports.co.uk/ekmps/scripts/productimagebadge.min.js?_=2
File size of all javascript files combined
461.08KB
Javascript minifying
You can save 4.1KB (44% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.swindonwatersports.co.uk/ekmps/css/softcart.css
  • http://www.swindonwatersports.co.uk/ekmps/css/productimagebadge.css
File size of all css files combined
90.16KB
CSS minifying
You can save 122B (19% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
101.87KB
Gzip compression
Error! By using Gzip you can save 91.1KB (89% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
3
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.googletagmanager.com/gtm.js?id=GTM-KF9VMP&l=EKMdataLayer15 minutes
http://www.google-analytics.com/plugins/ua/ec.js60 minutes
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
1.30MB
Image optimisation
You can save 2.8KB (11% compression) by optimising the images below:

 Traffic

Alexa
6317324

 Links

We found a total of 60 different links.
Internal links: 57
External links: 3

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
195.10.245.100
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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